What it does

An outreach sequence looks fine as a list and falls apart on a calendar: two touches on one day, follow-ups bunched up, a LinkedIn message to someone you are not connected to.

Sequence planner puts every step on a real timeline and checks it for the patterns that make people stop answering.

How it works

  1. Add the steps of your sequence: emails, LinkedIn profile views, connection requests, LinkedIn messages and calls, each with how many days it waits after the one before.
  2. Give a start date and you get the real calendar, with weekend steps moved to Monday.
  3. The plan is checked for a slow first touch, two touches on one day, follow-ups too close together, gaps that shrink instead of grow, too many emails, a LinkedIn message to someone you are not connected to, and a sequence that keeps going after a reply.
  4. Export the timeline as a CSV, or the whole sequence as JSON nodes and edges for a sequence builder.

Getting the most from it

  • Let the gaps grow as the sequence goes on. Each follow-up should feel less pushy than the last.
  • Make sure your sending tool stops the sequence on a reply. The planner checks the plan, your tool runs it.